Puma
Puma – #Warm Up 2 event – August 2018

Brief

Raise awareness and invite influential attendees in preparation for Puma’s #TheWarmUp2 event.

Activities

  • Create a guest list including press contacts and celebrities
  • Send out invites
  • Contact celebrity agents
  • Write and send press releases to the media
  • One the day of the event, make sure all guests are happy and event execution is to a high standard

Highlights

  • Positive client feedback
  • An outstanding 183 celebrity guest attended, including musicians Krept and Konan, Lisa Mafia, reality star Nathan Massey and Youtuber KSI.
  • Brilliant social media coverage – reaching over 3.8m followers
  • Performances from famous rappers, 23 Unofficial and Sneakbo
  • We achieved media coverage worth £18m, with articles in national outlets, including, The Sun and The Mail Online.

  • Rapper Sneakbo at the SD Football X Puma TheWarmUp2 party to see in the new 2018/2019 season. The party took place in SouthWest London tonight seeing familiar faces from football, music and TV.

  • Love Island's Jack Fowler and Chris Hughes at the SD Football X Puma TheWarmUp2 party to see in the new 2018/2019 season. The party took place in SouthWest London tonight seeing familiar faces from football, music and TV.