No Fear is an extreme action sports brand jam packed with attitude and style. No Fear signifies an identity and a way of life and celebrates both the human competitive spirit. It makes no apologies for who or what it is.

No Fear was born in 1989 and has since opened up brand stores, sponsored athletes in various sports from motor cross to MMA and expanded into the beverage industry, which saw the brand collaborating with numerous Hollywood blockbusters such as The Dark Knight Rises and Man of Steel.

No Fear is not a brand for the faint hearted. It is rebellious, individualistic and innovative. It pulls no punches, it says what it feels and worries about the consequences later. It seeks excitement in life and will try anything once!